Online marketing, and particularly SEO (search engine optimisation) are about building confidence and content structures online to build the importance of a website to online users. Also, getting high on Google’s rankings is extremely important. The websites on the first page of Google results for particular search terms are very important because that is where most people stop looking and start choosing which site to view. Here is a look at how to analyse content and information online. This is not limited to articles and blogs; it is a big part of Facebook marketing, Twitter marketing and all other social media marketing and all those websites.

The following entry is a guest post, providing a few tips right about Guest Blogging, from AuroIN, a SEO company providing  SEO Services. There are several websites that invite ‘guest bloggers’ to submit blogs that will then become generally accessible.  That’s fine, but if you are going to take the time to create the blog and post [...]

Any SEO (search engine optimisation) or online marketing professional cannot afford, not to be aware of looming Google changes. Several changes in the last 12 months have destroyed much of the work some companies had done in the past. A recent keynote by Marissa Maye, the VP of Google, implicates more changes to come.

SEO people tend to ignore a factor that can be 100% controlled by site owners. Unlike the number backlinks, anchor texts and other factors that can not be directly controlled, the web page loading speed is just an “in site” factor. Page Loading Speed and User Behaviour It’s difficult to find tests to measure how [...]

Addons for PageRank, Alexa, Backlinks Addons When we talk about Seo we talk first of all about the success of a webpage or a website. In order to measure it we can use a few factors: Google Pagerank, Alexa Rank, Number of backlinks,… Alexa Sparky Alexa Sparky is the official addon from alexa. It displays [...]

It’s a hard task to choose a reliable and good SEO company. There are so many companies which provide SEO services and with so many options available that your choice becomes tougher. SEO is the most important aspect of online marketing and thus to select a good SEO company becomes very important. There are some [...]

Google Page Speed is a tool used internally by Google to optimize their webpages, which is now made available for the public. The tool is built as a Firefox add-on integrated with Firebug. When I discovered it I was a little amused that Google is using Firefox internally instead Chrome for such purposes. Yesterday I [...]

I think everybody knows what Google thinks about paid links(dofollow paid links because the nofollow links are accepted). They hate it for 2 reasons: First of all they can not detect it, control it, measure it. The entire Google castle was built on the “measuring” what other pages “think” about a specific page. In simple [...]

I recently read an interesting post on Tim Ferris Blog: Napolean on News and Information Management. It is a post about some of Napoleon’s quotes about managing information, and prioritizing tasks. It was really interesting because I was starting to ask myself a lot of questions after reading it. Maybe you’ll ask how come it [...]

There are many popular Squidoo, Hubpages and “recently” launched Google Knol where everyone can join and publish their own content. Most of them are admirably built from the seo perspective and market themselves as communities of people with different passions, or alternatives to Wikipedia. In my opinion they are built with the intention to make [...]