You know it’s important to use good search engine optimization practices on your website or blog. Without good SEO, it’s unlikely that someone using a search engine will be able to find your site. You can fill it with the most brilliant content ever written, but if you haven’t targeted your content to reach certain [...]

Initially I planned to name this post “Google changes in the algorithm to calculate PageRank”. However I decided to give it a more marketable name which will reflect more the “Consequences of the Google changes in the algorithm to calculate PageRank”. When I read in a Matt Cutts’s post blog post how Google changed [...]

Google Page Speed is a tool used internally by Google to optimize their webpages, which is now made available for the public. The tool is built as a Firefox add-on integrated with Firebug. When I discovered it I was a little amused that Google is using Firefox internally instead Chrome for such purposes.
Yesterday [...]

I think everybody knows what Google thinks about paid links(dofollow paid links because the nofollow links are accepted). They hate it for 2 reasons:
First of all they can not detect it, control it, measure it. The entire Google castle was built on the “measuring” what other pages “think” about a specific page. In simple [...]

Google, Yahooo and Microsoft announced support for a new element that can be defined in the html head structure to avoid page duplication problems.  Any page can define an element like the following to indicate which is the real page(canonical page) the search engine should take in consideration:
<link rel=”canonical” href=”http://example.com/page.html”/>
The above element can be defined [...]

Google is changing at special events, celebrations, etc. a special image displayed instead of the usual logo. Today it was Charles Darwin’s 200th Birthday and the image was pointing to “charles darwin” results page. The fact I found interesting is that not all the google domains were displaying Charles Darwin google logo.
Initially, I thought it [...]

The end of year came with a google PR update. ImproveSeo.info increased its page rank from PR0 to PR3, and most of the sites I was handling increased their PR. I’ve seen forums discussions where people were mentioned their site PR went down, but my general impression is that most of the websites gained PR.
However [...]

According to internetnews.com cited by forbes, Net Applications(a company analyzing web traffic) discovered some interesting facts in the webpages traffic coming from google headquarter in Mountain View. The indication related to operation system from which a web page request is missing. Net Applications’ executive vice president of marketing, Vince Vizzacarro stated “I’d be shocked if [...]

Google just released New Google Search-Based Keywords Tool. This move comes in a time when everybody talks about recession, economic slow down and less spending on (online) advertising.
I think the launch of Google Search-Based Keywords tool is a clever move Google has made in a time when a fierce competition will increase in shrinking market. [...]

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On google webmaster blog there in a post called Dynamic URLs vs. Static URLs google stated that they prefer dynamic urls to static and that url rewriting should be avoided:
“Does that mean I should avoid rewriting dynamic URLs at all?That’s our recommendation, unless your rewrites are limited to removing unnecessary parameters, or you [...]